Imikhiqizo yepulasitiki engasetshenziswa kabusha yenziwe ngezinto zokusetshenziswa ezingasetshenziswa kabusha zokudla. Ngemva kokuguqulwa okuzimele, ingaphinde isetshenziswe futhi ibunjwe izikhathi ezingu-5-7 ngokugcinwa kwezakhiwo zemishini ezingaphezu kuka-80%. Sihlanganisa amaketanga okuhlinzeka emhlabeni wonke ukuze sinciphise izindleko ze-FMCG kanye nokunakekela amakhasimende ezimakethe ezisafufusa futhi senze kube lula ukumemezela ukuthobela imithetho yentela yezemvelo.